Set in stone. Finally updated
Perth’s leading stone fabricator, installer and supplier hadn’t touched its branding since 2012, which, in stone years, is basically the Bronze Age. The brief was a full review: who they are, how they say it, how it looks. Everything was built from one line: “Perth’s No. 1 Experts in Engineered & Natural Stone.”
Rock solid guidelines
A full set of brand guidelines gave the whole team one consistent look and voice to work from, pulling Medici out of 2012 and building a brand that now reads as a modern, premium supplier.
Speak their language
Medici’s customers are design-led, architects, builders, homeowners with a Pinterest board already open. Every application of the brand had to hold up to that level of scrutiny.
Built from the ground up. Literally
Working within their existing hosting setup, the site was rebuilt from the ground up, including a new sitemap, new SEO-rich copy, and new imagery and video for every product and service, then designed, tested and shipped.
